If you’ve been blogging for a few
months now then you know that
traffic is very essential to success in
blogging and that traffic isn’ t that
easy to get .
There are many ways to get traffic
to your blog but my most preferred
traffic type is search engine traffic
because of how great it is and how
effectively it converts . For example ,
if you’re looking for the answer to a
burning question or you want to buy
something online urgently but don’ t
know which site to get it from, what
will you do ? I’m very sure the first
thing you will do is visit Google and
search for the thing that bothers
you, and that is why in this article I
will be giving you 4 tips to help you
increase your search engine traffic.
Optimize Your Meta Tags
A lot of people still believe that links
are the only important factor search
engines consider and they neglect
this important aspect. It is true that
links are votes of trust from other
websites about your blog but it is
very important for you to know that
it is your Meta tags that will tell the
search engines what your blog is all
about .
When it comes to optimizing your
Meta tags it is important for you to
realize that this includes your blog
title and your Meta description. For
example if you’re targeting the two
major keywords “ medifast ” and
“ nutrisystem ” you will get more
results by optimizing your blog title
to something like “Nutrisystem and
Medifast – the best advice you
need ” compared to when you just
have a title “ This is My Weblog” .
Make sure you make effective use of
your keywords in your Meta tags
while at the same time making sure
it appeals to those who read it.
Improve Your Site Speed
When I visit a site and have to wait
for 2 minutes I immediately click the
“ X ” button in my browser. The fact
is that so many people aren ’t that
patient and the search engines won ’t
tolerate that either.
Google and other big search engines
are now doing all their best to
ensure they only rank the websites
people want to read and to make
this happen they calculate so many
factors including the speed of your
site.
You will find it easier for the search
engines to crawl and rank your
content if your website loads quickly
so do not forget to do all you can to
optimize your site for the best speed
possible .
Have a Clean Theme
Another important thing you need to
realize is that your website template
has a great effect on how the search
engines perceive your website and
content . A lot of people use just any
free theme they can find online for
their blog and a lot of these themes
make it very difficult for search
engine bots to crawl their content.
There is no way a search engine will
rank your content if it can ’ t crawl it
so ensure you do all you can to make
sure your theme is as search engine
friendly as possible.
Capitalize on Existing Rankings
If you’ve been reading a lot of SEO
articles then you will notice that a lot
of people are laying emphasis on
doing effective keyword research and
branching into new markets. A very
important SEO tip most people fail
to give you is to capitalize on
existing rankings.
I have realized that it is easier to
rank the first in the search engines
for a particular keyword when you
are already ranking on the first or
second page for it . Instead of trying
to target new markets every time
you see a potential why not focus on
ranking # 1 for all your major
keywords . Look for those keywords
already bringing you traffic. Focus
more efforts on getting them to the
# 1 position in the search engines
and you will be amazed to see how
much traffic you can get from that.
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